Dive right into the top color of 2025withPantone’s Color of the Year, Mocha Mousse. What is Mocha Mousse, you ask? Pantone describes it as “answering our desire for comfort. ” It’s a warm and creamy milk chocolate brown that is both earthy and luxurious.
Mocha Mousse color meaning and symbolism
The choice of Mocha Mousse as Pantone’s 2025 Color of the Year reflects a trend among creatives across various disciplines towards natural and grounding colors.
This is probably a result of the environmental and political instability of 2024, which engendered a collective sense of insecurity and a desire to get back to basics, reconnect to nature, and find nurturance, stability, and health.
So, what color is Mocha Mousse exactly?
In essence, Mocha Mousse is brown—but not just any old brown. The color of 2025 is best described as a seductive and sensual brown. It offers a mellow creaminess that creates the same olfactory and mouthwatering response as chocolate and coffee.
Of course, much like the earth itself, brown is a solid and reliable color that gives us a feeling of groundedness, resilience, dependability, security, and safety. Pantone states thatthe color reflects “a growing movement to align ourselves more closely with the natural world.”

Black’s softer cousin, brown, also offers a sophisticated and luxurious quality of its own.
“Sophisticated and lush, yet at the same time an unpretentious classic, PANTONE 17-1230 Mocha Mousse, extends our perceptions of the browns from being humble and grounded to embrace aspirational and luxe.”
Leatrice Eiseman, Executive Director Pantone Color Institute
What better way to give your next project a luxe yet comforting feel than with one of Envato’s incredible mocha mousse-inspired assets?
Mocha Mousse hex, RGB, & CMYK color codes
Knowing the Mocha Mousse color code values is helpful for using PANTONE 17-1230 Mocha Mousse in different environments.
- The Mocha Mousse hex code is
#a47764
. - The RGB values are 164, 119, 100, which means it is composed of 43% red, 31% green, and 26% blue.
- The CMYK color code used in printers is C:0 M:27 Y:39 K:36.
- In the HSV/HSB scale, Mocha Mousse has a hue of 18°, 39% saturation, and a brightness value of 64%.
Use these color code values to build your own Mocha Mousse color palette. Learn more about thePantone color guide and discover how toconvert CMYK to Pantonecolors.
Pantone collaborations
Mocha Mousse has undoubtedly taken off, with several brands jumping on board to showcase the color 2025 uniquely. Here’s a selection of some innovative ways this luxurious color has been applied creatively.
1. Pura + Pantone
Ever wonder what a color would smell like if it were a scent? Well, wonder no more. Pantone and Pura have joined to give you the smell of Mocha Mousse, and we are down for it.
2. Joybird + Pantone
Bringing depth and richness to your interior, Pantone and Joybird are redefining neutrals in an exciting way with Mocha Mousse. Check out our Mocha Mousse color palettes section below for great ideas on combining bright accents with this grounding color.
3. Libratone + Pantone
There’s no way around it: These open-ear headphones in Mocha Mousse are as cool as cool can be. They harmoniously balance form, sound, and color.
4. IPSY + Pantone
What happens when you turn dreamy Mocha Mousse into a limited-edition makeup accessory? You get this stunning lineup from Ipsy of makeup bags, brushes, and sponges.
5. Motorola + Pantone
Staying connected has never been as elegant as with this chocolate dream: Motorola’s Mocha Mousse-inspired mobile phone. Luckily, you don’t need any excuse to pull this stunner out of your handbag or pocket.
6. Spoonflower + Pantone
If you’re wondering how to bring this gorgeous chocolatey hue to your home decor, this collab between Spoonflower and Pantone has you covered. They’ve gotten together to create a sumptuous array of wallpapers and fabrics for the home.
Brands applying Mocha Mousse
Official brand collaborations aren’t the only businesses getting in on the Mocha Mousse action. Check out this collection of Mocha Mousse-inspired magic.
7. L’oreal
It makes sense that L’oreal, a brand that has cornered the hair coloring market, would incorporate the gorgeous Mocha Mousse into its hair coloring vocabulary.
8. MAC’s Mocha Mousse
MAC may not have an official collaboration with Pantone, but that hasn’t stopped it from highlighting its collection of Mocha Mousse-inspired products, from lip liners to powder blush.
9. Glamour
Glamour Brasil couldn’t resist highlighting the timeless elegance of Mocha Mousse on its socials, and why not? It’s one of the hottest color trends of 2025.
Mocha Mousse color palettes
Earthy yet elegant, Mocha Mousse can undoubtedly hold its own alone, but it can also serve as a foundation that complements a wide range of colors and styles. Here are five unique color palettes from Pantone that accentuate the versatility of Mocha Mousse and showcase how it can communicate different moods depending on what it’s combined with.
Deliciousness
Activate your senses with this fabulous, sensuous color palette, which blends perfectly with Mocha Mousse. It is irresistible for any number of projects.

Relaxed elegance
This is the best color palette to describe your vibe if you’re relaxed and elegant. Whether creating an interior or rebranding, this color story offers a timeless grace that soothes the senses and encourages calm.

Uniquely balanced
Maybe you’re using Mocha Mousse as a foundation color and want to add accents with vibrant pops of color. In that case, Uniquely Balanced, which offers exciting tropical hues in both warm and cool shades, is perfect for you.

Create your own trend-setting designs with the Pantone color of 2025!
Whether you’re creating promotional brochures or a new website, Envato offers several incredibleMocha Mousse creative assets for your next project.
If you want more on Pantone, learnhow to create Pantone colors in your designs.